Discover the endless licensing opportunities in the Greater Bay Area

  Licensing China 2025 (Shenzhen International Licensing & Licensed Product Fair) is going to be held on 7 – 9 April 2025 at the Shenzhen World Exhibition & Convention Centre, the world largest exhibition venue. Previously held annually as a highly praised licensing product zone in Toy & Hobby China (Shenzhen International Toy & Hobby Fair), Licensing China expanded and upgraded to become an individual fair in 2020, mirroring the growth of the licensing industry in China. The fair co-organisers have profound experience in the consumer goods industry. Hence, Licensing China will offer an ideal one-stop platform for cross-industry collaboration and market information.